Tuesday, 20 October 2015

Digital Marketing

Digital marketing is an umbrella span for the battered, measurable, and interactive marketing of products or services using digital technologies to reach and transform leads into customers.The key objective is to promote brands, build preference and increase sales through several digital marketing techniques. It is embodied by an extensive selection of service, creation and brand marketing tactics, which mainly use the Internet as a core promotional medium, in addition to mobile and traditional TV and radio.

Digital marketing theories and practice are evolving tremendously among several industries, especially by the leading companies among each industry consuming the mass reach of digital tools and social media platforms, benefiting from the possibility to create individually couturier approach that can achieved at a very productive cost
Digital marketing activities are  SEO(search engine optimization), SEM(search engine marketing ) , content marketing, influencer marketing, Campaign-Marketing, Content-Automation, and e-commerce marketing, social media marketing, e-mail Marketing,Display-Advertising, e–Books, optical disks and games, and any other formula of digital media. It also extends to non-Internet channels that afford  digital media, callback and on-hold mobile ring tones.

Bestowing to the Digital Marketing Organization, Digital Marketing is the use of digital channels to endorse or market products and services to users and businesses.


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